True Media
True Media
29 South Ninth Street, Suite 201,
Columbia, Missouri 65201
Tel: 573-443-8783 [TRUE]
Fax: 573-443-8784
Mobile Marketing
The launch of the iPhone and other 3G networks radically changed the mobile industry. With more mobile phone subscribers than there are landline subscribers, mobile advertising is becoming an integral piece of the media puzzle. True Media understands what it takes to roll out successful text-messaging and multimedia campaigns that can increase brand awareness, help build opt-in databases, improve customer loyalty and ultimately increase revenues.
Search Engine Marketing
Knowing how people search for products, services, and information requires insight into the minds of the consumer. Search engine optimization (SEO) is the art and science of improving the volume and quality of traffic to a website from search engines via "natural" or "organic" search results. SEO is a vital part of an internet marketing strategy and requires technical skills first, marketing skills second. Our SEO experts are trained to know how search engines work, what people search for, and how to make your site more visible.
Pay Per Click Services (PPC) 

A paid search strategy leverages keywords and phrases used by prospective customers, augmenting SEO to guarantee placement in searches that are difficult, expensive or a challenge to optimize naturally. True Media has a dedicated PPC staff who are certified with all major search engines and has access to dedicated teams with each of the major search engines.
Email Marketing
Timely email marketing with the right incentive can be highly effective in targeting a relevant audience. The ability to analyze response rates, conversions and referrals by customer, campaign, category or offer can be essential to maximizing results.
Banner Advertising
The strategic use of targeted banners and rich media has proven to be an important tool in funneling customers to websites and creating conversions. At True Media, we maximize banner effectiveness through unique ad placement combined with continuous analytical reporting that allows us to measure overall return and constantly improve performance.
Our interactive tactics go beyond buying individual sites. We use a combination of strategies to target messaging to specific online behaviors and interests. Our team are experts in understanding behavioral targeting, channel targeting, site re-targeting, search re-targeting, and creative re-targeting. More importantly, we know when to use the various strategies and how each can contribute to a greater ROI.
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